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Profit aims to double revenue by targeting a range of sectors and geographical areas.




The life of a startup social entrepreneur is typically chaotic and filled with lengthy to-do lists; it's akin to juggling ten balls without dropping any. There's tremendous pressure not only to launch your idea but also to prove its viability to yourself and others. Reflecting on my journey a few years ago, here are some of my key insights:

  1. Embrace the Unknown It's alright if you don't know how to establish an organization, navigate legal structures, create a plan, or build a team. When I started, I was unfamiliar with many of these aspects, but I found people who were knowledgeable and willing to help. Instead of worrying about what you don't know, seek out and rely on mentors, advisors, board members, experts, and consultants.

  2. Hire for Skills You Lack or Dislike If you feel stuck learning a skill you don't have or aren't interested in, hire someone with that expertise quickly. For instance, although I studied commerce, I didn't know much about accounting, so I hired a part-time accountant from the beginning.

  3. Delegate Implementation Early Handling projects yourself leaves little time for management. As soon as you secure funding, hire people to take over implementation. This frees up your time for project management, networking, fundraising, and impact measurement.

  4. Prioritize Self-Care The drive to succeed can make work feel more important than your well-being, but this has significant consequences. I experienced burnout within a few years and struggled to recover. Over time, I've learned to take better care of myself, but it would have been beneficial to start earlier. Simple steps like ensuring enough sleep, eating on time, resting, and engaging in inspiring activities are crucial. Remember, you are as important as your work.

  5. Manage Your Time Wisely Be intentional about how you spend your time. For example, I quickly left unproductive discussions. Also, delegate tasks as soon as possible to avoid being overwhelmed, allowing you to focus on critical areas.

  6. Be a Realistic Optimist While people might encourage you to stay positive, it's essential to balance optimism with realism. Plan thoroughly, understand risks, and have mitigation strategies. You're responsible for many people, so aspire, but stay grounded.

  7. Foster a Valuable Culture Creating and maintaining a strong value-culture in your organization is crucial. Co-create this culture with your team, review it periodically, and keep everyone aligned with it. A robust value-culture significantly contributes to the organization's success.








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