Adobe completes its inaugural acquisition of a startup in India through Rephrase.ai, based in Bengaluru.

Adobe, the technology giant headquartered in the United States, has successfully acquired Rephrase.ai, an AI-driven video creation platform based in Bengaluru. This marks Adobe's inaugural venture into the Indian startup landscape and signifies its first acquisition of a generative AI startup.

This strategic move is expected to enhance Adobe's capacity to deliver AI-powered video content tools to its customer base, fostering accelerated innovation in this domain. As part of the acquisition, a significant portion of Rephrase.ai's team will integrate into Adobe's workforce.

The transaction also implies that investors in Rephrase.ai are likely to achieve a comprehensive cash exit, with the founders receiving compensation in both cash and Adobe stock.